| | Estimated reading time: 3 minutes | Events
5 Highlights for IFS World Conference – #IFSWoCo2012
World Conference logo

Five days to my first IFS World Conference in Gothenburg. As the conference theme “Innovation” suggests, we will be discussing all that is fresh and innovative. We’ll showcase the latest industry trends to help you benefit swiftly from the cutting-edge technology innovations to enhance operational efficiency and increase ROI.

If you are joining us this year, I have five highlights that I’m looking forward to…

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| | Estimated reading time: 3 minutes | Creativity & Innovation
Imitation is Better than Innovation

My advice is to always have your copycat glasses on and think how you can refine and evolve existing solutions on the market. Please bear in mind that many profitable innovations that have evolved from an existing technology or user behavior.

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| | Estimated reading time: 3 minutes | Creativity & Innovation
Tip for 2012: Be Specialized—It has worked the last 10,000 years

What happens when you cut off the ability for people to specialize and exchange? The answer is that you slow down technology progress—or even regress. There are studies to prove this, e.g. what happened Tasmania 10 000 years ago when it was isolated as the waters rose. But we don’t have to look back some 10 000 years. Look what has happened with societies such as North Korea or some of the Arab countries when people have been cut off from the ability to specialize and trade.

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