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Twitter – once thought of only as a vanity exercise for the uber-geeks and the Hollywood socialites – is actually a really powerful tool. Not only for marketing and gossip but for instant polling, news commentary and history lessons.

I’m the first one to admit it. I didn’t see how big Twitter was going to be. Sure enough, I was early on the band wagon when it got started, following Steve Jobs and Al Gore and others that I thought was of interest, but I failed to see just how huge it would become.

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There are two aspects of business travel, especially on the long haul flights, I still enjoy. One is the hours without any inflow of e-mails or other communication. The second is the chance encounter with an interesting person. On my way to IFS development center in Colombo, Sri Lanka the other week I ended up next to bald middle aged lady wearing a turban. This will make for an interesting few hours I thought, and sure it did.

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It’s that time of the year again; prediction time.

With every year end we like to look forward into the next year and try to see what it holds for us. This year is no exception. So what will 2012 be like in the software industry? What will be hot and what will not? We have the list of predictions just waiting for you, right here.

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For some strange reason, kids (again) solve this creativity process so much better than both CEOs and business students.

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Being creative and coming up with ideas is important, but having the skill to communicate ideas or a vision is business critical too. Being able to describe the future in rational terms (numbers or products) is just as important as describing the future in emotional terms (how it will feel for all concerned).

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As a marketer you have a few parameters to differentiate your product against the competition. Take a scale for example. Some people might prefer a digital display and some prefer a retro analog style. Some people might want a black descret scale and someone else wants one in a strong and personal color – maybe purple. But does it really stop here?

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Yesterday I commented on the fact that the first thing I have realized in recent months discussions with customers and colleagues about what apps we should build for our enterprise applications suite, is what apps we should NOT build.

In all fairness I guess I should also explain what I have realized that customers DO want and what I think we should build.

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Before the iPad when there was just the iPhone, BlackBerry and various Android smartphones, things were a lot easier. The phone was (and still is) the thing you always carried with you. In business it was used for sending messages and checking e-mails. On the phone we had apps, and these apps were designed for tasks you could do in a short space of time. For business use we were discussing apps to quickly review and approve purchases, to have a quick look at some KPI:s. Then came the iPad and confused us all.

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I don’t know if you’re familiar with Dragon’s Den, a reality television series featuring entrepreneurs pitching their business ideas to secure investment finance from a panel of venture capitalists. We used that concept at our R&D event last week—and the result was 60 ideas in 2 hours. Do you want to know how?

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It has been predicted that within the next few years a quarter of the global workforce will be made up of mobile workers. Although the bulk of this growth will occur in traditional established markets, non-traditional markets will also show a significant increase in mobile workforce.

There are five key drivers behind the mobility revolution.

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On September 28, Amazon CEO and techie extraordinaire, announced their latest creation in the Kindle Series – The Kindle Fire. Usually, I wouldn’t be too excited over yet another pad-release, and certainly not one built on the Android OS, but when Bezos does something, it is usually quite good. So, did he succeed?

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Every now and then I update my Facebook status. Afterwards I can see myself falling into the trap of measuring my personal success based on the number of comments or “Likes” my post received. Sound familiar? This incentive of getting people’s attention is a very powerful tool to use in a creative process. It can make wonders.

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