IFS is a company that encourages and promotes creativity and innovation. The more brains that are involved the greater the creativity, so by sharing ideas and inspiration creativity flourishes. Learn more about why IFS values creativity and innovation.

| | 1 minute | Creativity & Innovation
What Innovation is All About—In only 4 minutes

Have a look at the movie (only 4 minutes) and then ask yourself the following two questions.

– Does my company have a space where ideas can mingle and swap?
– What makes me share my hunches with others’ hunches to get them to collide?

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| | 2 minutes | Creativity & Innovation
Today I Will Boost Innovation by Encouraging Someone

When I read through this post just after finishing it, I thought it might be a bit too silly, or at least too basic and obvious. No academic statistics or processes at all, just common sense. But after giving it a second thought, I actually think I hit the mark, i.e. that most people forget the simple trick of using common sense in the innovation process. So let today…. and the next day, and the next… be ‘encouragement’ days.

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| | 2 minutes | Creativity & Innovation
No thanks, I’m too busy to listen to you

Too often I feel I am too busy with day-to-day stuff, like customer presentations and back-to-back meetings. It might be a question of keeping pace with the mailbox that tends to overflow from time to time, or finalizing a product positioning document. But I have a technique for reminding myself to lift my nose from the grindstone every now and then and think a bit ahead.

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| | 2 minutes | Creativity & Innovation
Together is Smarter

Speaking of creativity and innovations, the most important word is together. To do things faster and smarter we have to help each other. Any communication disruptions will interfere and slow down the innovation process.

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| | 2 minutes | Creativity & Innovation
Innovation is an Epic Battle Between Passion and Patience

“I quit school and recruited the professor,” Daniel Ek, founder of Spotify.

Just over twenty years old, sitting in his apartment with his friend (in their underpants because it is 30 degrees thanks to the servers everywhere), his dream had just begun. Now he is friends with the Red Hot Chili Peppers, he rides shotgun in vintage cars with Neil Young and exchanges texts with Bono. My simple conclusion is that all great ideas start small.

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| | 1 minute | Creativity & Innovation
Run to the hills….or better, to IFS World Conference 2012

I am in full preparation for my biggest physical challenge for at least the last decade and after IFS announced that Bruce Dickinson, lead singer in Iron Maiden, is keynote speaker at IFS World Conference 2012 October 15 – 17, I have a new source of inspiration; “Run to the hills…”

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| | 2 minutes | Creativity & Innovation
Market Share vs. Innovation Share—What drives the share price?

If you were about to invest in a company that had about 85% market share for one of the main products in its portfolio, and nearly had market monopoly for another main product, wouldn´t that investment be recognized as safe and profitable in the long term, rewarded by a share price that rises over time? The answer is no….

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| | 3 minutes | Creativity & Innovation
Tips for How to Make the Perfect Pitch

Sitting on a late flight heading west to the UK for a presentation to a board of directors, I read some official stats in the flight magazine that proved my personal motto when it comes to sales pitches. The stats showed the relation between the pitcher’s view of his own presentation and the clients’ view of the presentation. It’s founded on the premise that any pitch you make will be made up of four elements—style, format, content and chemistry.

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| | 2 minutes | Creativity & Innovation
Pick One, Strong or Different – Either One Will be a Winning Strategy

It’s often said that access to information is a competitive advantage. We are living in an information society and selling knowledge and services is seen as a future-proven business model. But who will win the battle for the customers’ pockets?

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| | 1 minute | Creativity & Innovation
Every Time I Do It, I Get a New Idea

Browsing magazines and books that are far away from your own business, and perhaps your comfort zone, is extremely productive if you are looking for new ideas, need to find solutions to a problem or want a new angle on things. Let yourself be influenced by ideas and emotions from businesses outside your own.

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| | 1 minute | Creativity & Innovation
Business KPI for Dreams and Emotions

How can you, as a company, share with investors the most important ingredients for new innovations, namely dreams and emotions? How can you, as a company, explain tools (e.g. company culture) and processes you have in place to mass-produce ideas that will later become profitable innovations? Is it possible to measure, communicate or even benchmark the ability of companies to create and share dreams in a financial document such as a quarterly report?

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| | 3 minutes | Creativity & Innovation
Tip for 2012: Be Specialized—It has worked the last 10,000 years

What happens when you cut off the ability for people to specialize and exchange? The answer is that you slow down technology progress—or even regress. There are studies to prove this, e.g. what happened Tasmania 10 000 years ago when it was isolated as the waters rose. But we don’t have to look back some 10 000 years. Look what has happened with societies such as North Korea or some of the Arab countries when people have been cut off from the ability to specialize and trade.

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