Cadillac F1 entered Formula 1’s most competitive grid from a standing start. At IFS Unleashed 2026, hear from the team’s driver and Team Principal on what it really takes to build a high-performance operation under pressure. When Cadillac Formula 1® took the grid for the first time in 2026, it faced a challenge that would be familiar to any industrial leader: competing at the highest level while still building the machine. No inherited infrastructure. No decades of institutional knowledge. Just a brand-new team, an ambitious goal, and a grid full of the world’s most resourced competitors. The parallels to running a modern industrial business are direct and they are exactly why Cadillac’s story belongs at IFS Unleashed 2026. Starting from Zero in the World’s Most Demanding Sport Cadillac became the 11th team on the Formula 1® grid in 2026, the first completely new entrant to the sport in a decade. Building from scratch meant new facilities, new systems, and new people, all developed under regulations that changed heading into the season. The early results have been encouraging. Through the opening rounds, Cadillac secured three consecutive double-car finishes. In a new regulatory era where reliability is never guaranteed, finishing races consistently is a meaningful achievement for a team still learning its car. Team Principal Graeme Lowdon acknowledged the team’s pride in that progress: “I’m particularly pleased to see another significant step forward by the whole team in terms of execution and reliability.” Graeme Lowdon: The Builder Graeme Lowdon has built Formula 1® teams from the ground up before and he knows what a solid foundation looks like. He joined Manor Motorsport in 2000, helping develop future world champions including Lewis Hamilton and Kimi Räikkönen. He was instrumental in securing the team’s Formula 1® entry in led the organization through its Virgin Racing and Marussia chapters, guiding it to its first championship points in 2014 . Away from the paddock, Graeme has founded and scaled multiple technology businesses. Nomad Digital, under his leadership, became the world’s leading provider of high-speed connectivity to the transport sector before its acquisition by Alstom SA. At IFS Unleashed, Graeme will speak to what it takes to build high-performance operations from scratch, and why the right foundations are non-negotiable when you are competing against the best in the world. Checo Pérez: The Driver Who Backs Bold Ambitions Checo Pérez brings one of the most resilient records in modern Formula 1® to the Cadillac project. Across over 250 race starts, he has claimed 6 victories, 39 podiums, and a World Championship runner-up finish in 2023. What sets Checo apart is where those results came from. Much of his career was built inside lean operations, where composure and precision matter. He was central to Red Bull Racing’s back-to-back Constructors’ Championships in 2022 and 2023 . Now, with Cadillac pushing hard in the 2026 development race, Checo brings that same drive for performance to the youngest team on the grid. What This Means for Industrial Leaders The Cadillac story is not just about motorsport. It is about what happens when an organization commits fully to a bold ambition. It is about building culture and capability at speed. Making high-stakes decisions with incomplete information. Learning fast and keeping the team focused on a goal that will not be achieved overnight. These are not abstract leadership lessons. They are the day-to-day realities of running asset-intensive, service-critical operations in a world that does not slow down while you are still getting ready. That is why this conversation belongs at IFS Unleashed — the event where industrial AI meets real-world execution, and where the ideas that matter most are the ones that have already been tested under pressure. Hear It at IFS Unleashed 2026 Checo Pérez and Graeme Lowdon take the stage in Orlando this October. One conversation. From standing start to competitive edge. Register for IFS Unleashed 2026 October 12-16, 2026 | Orlando World Center Marriott