| | Estimated reading time: 2 minutes | AI, IFS Cloud, Research
The Importance of UX Research in the Era of AI-Enhanced Design Tools

The design industry has seen amazing progress in tools that allow everyone to create polished and professional-looking designs. With the…

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| | Estimated reading time: 3 minutes | IFS Cloud, User Experience
Beyond ‘Always Right’: Navigating Rights, Wrongs, and Users for Effective Design

The “The customer is always right” slogan originated in retail and has dominated our society for more than 100 years. Users,…

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| | Estimated reading time: 2 minutes | IFS Cloud, User Experience
How UX Insights Champions are shaping our products

At IFS, we believe that user research is not just a step in the design process; it’s a mindset that…

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